An interesting point that a faculty pointed out in class today is the overuse of the word strategy among corporate circles. Everything that managers want to highlight has to be "strategic", strategic IT, strategic HR etc. Example: CIO's point out that investing in SAP or ERP in their firm is a strategic initiative.
Academicians are obsessed with preciseness of definition *what else can explain those billions of papers and articles, PhD thesis submissions). Such overuse of this word strategy obviously irritates them. In its pure sense, Strategy is one that gives a sustainable competitive advantage to a firm. Therefore, implementing SAP in itself can not be a Strategic action, but if the firm blends SAP into its businesses processes that is different from other firms and gives it value, then perhaps it could be a strategic initiative.
Too much fundas right...I think I am becoming a true MBA these days...more gyan...less of action.
Friday, January 09, 2009
Are you really "strategic"
Subscribe to:
Post Comments (Atom)
1 comment:
Im glad i ran into your post. It seems that business has remained the same as always. Adopting new ideas and retiring old ones. Thats how business works, its not strategy its just evolution plain and simple. The word strategy will be cliche in 5 years.
Post a Comment